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Definitions from WordNet

Definitions from the Web

Price War

Description:

A price war refers to a competitive situation in the market where rival companies engage in aggressive price reduction strategies to attract customers. This intense competition often leads to a continuous decrease in prices of goods or services offered, aiming to gain an advantage over competitors and ultimately capture a larger market share.

Sample Sentences:

1. The two major supermarkets have been involved in a price war over the past month, resulting in significant savings for consumers.
2. The airline industry witnessed a fierce price war as competitors slashed their fares to attract passengers.
3. During a price war, companies often sacrifice profit margins to gain a competitive edge.
4. Small businesses may struggle to survive in a price war due to the inability to match the pricing strategies of larger corporations.
5. Customers benefit from a price war as they can purchase products at significantly lower prices than usual.

Possible Related Products:

Books about Price Wars

Competitive Pricing Strategies

Marketing Techniques for Competitive Markets